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Coach. Trainer. Mentor.

Helping you make a personal and professional impact - so that you get what you want from your life, your business, your career.

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Personal coaching and training for ambitious individuals and teams who want to make a difference

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Who I am, and why I want to help you to succeed.

I believe that we can reach our fullest potential, and make our biggest contribution to the world, when we find work that matches our values, our interests and our individual strengths.

I believe that the "work-life" distinction is an artificial dichotomy and that work is one important part of life, while there are other important parts as well, such as family, health and wellbeing, adventure...

I believe that the world is full of opportunities and experiences if only we keep our eyes and our minds open to them.

Today, I’m designing a life that allows me to live according to my most important values: freedom, personal growth and development, and authenticity. I'm not here to persuade you to follow the same path as me but I am here to support you in finding and following your own unique path, whatever that may be.

Read more about my story >


Personal coaching has the power to be truly transformational, beyond even your initial goals. You'll have both a cheerleader and an accountability partner along the journey as you explore, plan and make big changes in your life. You can choose between an individual 1:1 coaching programme and, launching soon, an online group programme and DIY kit.

Explore more about my coaching >

"Getting coached by Anna was a great experience and gave me a stirring motivation. Anna taught me how to improve myself personally, become clear about my goals and showed me how to implement them step by step. A path always starts with one first step and with the coaching of Anna you'll stay on the right path for the further steps."

- Thomas

Schools & Universities

From a very early age we’re painfully aware of the importance of choosing the “right” path, the Career with a capital “C”. Unfortunately we often make the “wrong” choice, based on other people’s expectations and a misguided sense of what we “should” do. I’m working with students and career counsellors to highlight the factors we need to consider when making these decisions and how to avoid making choices that we’ll regret further down the line.

Explore my work with schools and universities >

"Anna's depth of knowledge about the realities of building and sustaining a profitable business is invaluable as the practical context for her effective brand of professional coaching. Anna's keen listening and insightful questions allowed me to discover the specific actions I could take to achieve my goals. I recommend Anna to all business professionals who have an interest in elevating their performance."

- Marcia

Companies & Organisations

Employee engagement in many workplaces is disappointingly low as a result of a mismatch between the individual and the role, a lack of proper coaching and training, and a lack of clarity as to the purpose of the work. I’m coaching and inspiring teams to increase employee engagement, both individual and overall productivity, and ultimately lead to better results for both the individuals and the businesses.

Explore my work with companies and organisations >

"Everything you've ever wanted is one step outside your comfort zone."


I’m passionate about sharing stories and lessons from my own life - and encouraging others to avoid my mistakes! I can talk on themes including building your personal brand, getting out of your comfort zone, and deciding on the right career path, tailoring the message for the audience at schools, universities, companies and conferences.

Discover more about my speaking >